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en:creationpersona [2019/07/08 16:37] hilda [When is it useful?] |
en:creationpersona [2019/07/08 16:39] hilda [Tips] |
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* The Persona must be based on data from real life users, despite being a fictional character. | * The Persona must be based on data from real life users, despite being a fictional character. | ||
+ | * Go beyond demographic data: age, gender and delve on the Persona's needs, aspirations and fears. | ||
* Make your character an engaging one. When describing your Persona, do not only make a list of needs, fears or goals but try to make a vivid description that allows the readers to identify with the character. | * Make your character an engaging one. When describing your Persona, do not only make a list of needs, fears or goals but try to make a vivid description that allows the readers to identify with the character. | ||
* Work with a small group of Personas. If you or your team cannot recall the name and main features of all your Personas, you have too many! | * Work with a small group of Personas. If you or your team cannot recall the name and main features of all your Personas, you have too many! |