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1. Understanding
Phase 1: Understanding – tools for getting an understanding of the current situation from the perspective of your potential users or customers and other stakeholders
Why understanding ?
This stage is about discovering different and new perspective on the subject of your project through insightful research. This is a crucial moment since it will allow you to be more empathic with your potential users and find some unexpected sources of inspiration.
The tools
- Observation
- Interviewing
- Shadowing
- Empathy map
- Stakeholders map