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en:understanding [2018/03/28 11:33] superadmin |
en:understanding [2020/05/11 18:21] superadmin |
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- | [[en:understanding|Understanding]] > [[en:creation|Creation & Ideation]] > [[en:business|Businesse dev]] > [[en:prototyping|Prototyping]] | + | {{ :bannie_res-06.jpg?nolink |}}====== 1. Understanding ====== |
- | + | // Understanding – tools for getting an understanding of the current situation from the perspective of your potential users or customers and other stakeholders // | |
- | ====== 1. Understanding ====== | + | |
- | + | ||
- | Phase 1 : Understand your users. | + | |
==== Why understanding ? ==== | ==== Why understanding ? ==== | ||
- | This is why you should understand. | + | This stage is about discovering different and new perspectives on the subject of your project through insightful research. This is a crucial moment since it will allow you to be more empathic with your potential users, better understand the stakes of your project and find some unexpected sources of inspiration that will be fundamental for the next stages. |
==== The tools ==== | ==== The tools ==== | ||
- | * Tool 1 | + | You will find two big groups of understanding tools: |
- | * Tool 2 | + | |
- | * Tool 3 | + | * Gathering tools: tools that mainly aim at collecting information about the context and users in link to your project |
- | * Tool 4 | + | * Making sense tools: these are tools that will allow you to synthesise and make sense of all the information you know about the subject, users and context that concern your project |
+ | |||
+ | |||
+ | === Gathering === | ||
+ | |||
+ | * Activities, Environments, Interactions, Objects & Users AEIOU [[en:AEIOU | AEIOU (english)]] | ||
+ | * [[Observation]] | ||
+ | * [[Interviewing]] | ||
+ | * [[Shadowing]] | ||
+ | |||
+ | |||
+ | === Making sense === | ||
+ | |||
+ | * [[en:creationpersona|Persona]] | ||
+ | * Understanding a subject [[en:subject | subject (english)]] / [[fr:subject | subject (french)]] | ||
+ | * [[Empathy map]] | ||
+ | * [[en:creationexperiencemap|Experience Map]] | ||
+ | * Idea Wall [[en:ideawall | idea wall (english)]] / [[fr:ideawall | idea wall (french)]] - how to break the ice and sparkle creativity ? | ||
+ | * [[Stakeholders map]] | ||
+ | |||
+ | |||
- | ==== How to communicate your understanding ? ==== | + | //WIP en [[fr:understanding_fr | version fr]]// |